Privacy Policy – BO-EX

Controller Responsible for Data Processing

Responsible for the processing of personal data collected through the BO-EX website (hereinafter referred to as the “Website”) is the owner of the BO-EX website, whose legal identification details are as follows:

• Company Name / Owner: Hugo Orlando Berrios (Sole Proprietorship)
• NIT & Commercial Registration: 681282039
• Physical Address: Calle Colón N° 330, Zona Central, La Paz – Bolivia

For any inquiries, exercise of rights, or matters related to data protection, the user may contact our responsible privacy department directly through the following e-mail address:

• Privacy E-Mail: legal@bo-ex.com

Data Collected

The following data may be collected through the Website:

• First and last name
• Phone number
• E-mail address (if applicable)
• Information voluntarily provided in forms
• Technical data (IP address, browser, device, etc.)

Purpose of Processing

Personal data is used to:

• Manage information requests
• Enable access to the internal area
• Verify the identity of the user through the mobile phone number
• Facilitate the expedition reservation process
• Improve the user experience on the Website

Access to the Internal Area

Access to certain areas of the Website requires verification of the mobile phone number. This process may include:

• Sending verification codes (OTP)
• User validation

Once successfully verified, the user may access the internal area for a limited period without the need for continuous re-authentication.

Legal Basis for Processing

Data processing is based on:

• The user’s consent
• The execution of pre-contractual measures
• The legitimate interest in improving the service
• Compliance with the General Data Protection Regulation of the European Union (GDPR), applicable to the processing of personal data collected through the Website.

Data Retention

The data will only be stored for as long as necessary to fulfill the purposes described above. Afterwards, it may be deleted or anonymized in accordance with applicable legal regulations.

Data Sharing

The data will neither be sold nor shared with third parties, except in the following cases:

• Legal obligation
• Service providers necessary for the operation of the Website (hosting, technical services, etc.)

User Rights

In accordance with the General Data Protection Regulation of the European Union (GDPR), the user has the following rights:

• Access to their personal data
• Rectification of incorrect or incomplete data
• Request deletion of their data
• Restrict or object to the processing of their data at any time

To exercise any of these rights, the user may send a formal written request to the following e-mail address:

legal@bo-ex.com

Security

The owner of the Website adopts reasonable technical and organizational measures to protect personal data against:

• Unauthorized access
• Loss
• Alteration

Cookies

The Website may use cookies to improve the user experience. The user may configure their browser to accept or reject cookies.

Modifications and Validity

The owner reserves the right to modify this Privacy Policy at any time in order to adapt it to legislative changes or modifications in the operation of the Website. Modifications shall enter into force upon publication on the Website.

This Privacy Policy and the communicated conditions regarding data processing remain valid until 31.05.2027.

Applicable Law

 

This Privacy Policy is governed by the applicable data protection regulations, expressly including the General Data Protection Regulation of the European Union (GDPR), as well as the laws corresponding to the competent jurisdiction of the owner in La Paz – Bolivia.